Because underwear is the foundation of everything. This time: Bra Fitting – embarrassing or empowering? Fashion journalists Emily Cronin (Elle, Grazia) and Kate Finnigan (FT, vogue.com) take us into the emotional world of the bra department. Can exposing herself to a stranger in a cubicle mirror convince a woman who hasn’t worn a bra for ten years that the only way is cup?  We hear more of your closet confessions and reveal industry secrets from the best in the bust-lifting business. “A well-fitting bra can make all the difference in the world. It’s also a vulnerable interaction.” – Lucy Milligan “What better way to convince women that they need a new bra, than to tell them their old bra is wrong?” – Kate Finnigan “it makes you very perceptive to what that woman might need from that fitting. She might need a therapist, she might need a friend.” – Lucy Milligan Follow Hello Girls on Instagram: https://www.instagram.com/hellogirls_pod/ Send us your underwear disasters and triumphs: hellogirls@podmasters.co.uk Whatsapp your voice notes to: 07770 182925 Written and presented by Emily Cronin and Kate Finnigan. Produced by Kasia Tomasiewicz. Audio production and music composed by Jade Bailey. Lead Producer is Anne-Marie Luff. Music mix and production by GXL Music. Voice notes from Anna Glowacka of Moon Women's Health, and anonymous contributions. Art direction by James Perrett. Group Editor: Andrew Harrison. Hello Girls is a Podmasters Production. Learn more about your ad choices. Visit megaphone.fm/adchoices