With over 19 years of diverse leadership experience across sales, marketing & advertising, Samriddh Dasgupta, the now Chief Marketing Officer at Heads Up For Tails, has worked with several renowned brands like DineOut, Bombay Shaving Company and Akash Digital in the past. In this episode, Bhuvana Subramanyan talks to Samriddh about his opinion on the pet care industry currently being at a point of inflection and pushing the everyday boundaries of the lives of our furry companions.