Send us a textYou will hear about a fascinating artist – J. C. Leyendecker- who's illustrations epitomized the lifestyles of America in the early 20th century. Note: this will be a PG rated episode. His commercial art – primarily in magazines, became an iconic art style from the 1900's through the 1930’s. Leyendecker was also a major influence for Norman Rockwell, one of America’s most beloved 20th century artists. You will learn of the evolution of Leyendecker's style – from the Paris art scene of the 1900’s to then reflecting the elegant lifestyle of the 1920’s that men and women strived for. But, in clever and subtle ways – his art also reflected his hidden lifestyle. Episode markers (in mins:secs)Background – J. C. Leyendecker (3:20)Trip to Paris and development of style (5:05)Career with Saturday Evening Post & cover themes (7:50)Distinctive Leyendecker style & technique (12:10)Start of Arrow Collar ads & Charles Beach as model (14:23)The classic Leyendecker “look” (17:50)Hidden subtext in artwork (20:05)Artistic influence on Norman Rockwell (21:40)Later career – late 1920’s on (26:21)Start of collecting Leyendecker (27:51)Movie on Leyendecker – Coded (31.29)Exhibition – NY Historical Society (33:29)Other links:National Museum of American Illustration:Link to J. C. Leyendecker Artwork Link to F. X. Leyendecker ArtworkPeople Hidden in History information:Link to Leyendecker Webpage and IllustrationsWebsite: https://peoplehiddeninhistory.comDirect linkBasic Website with all Episodes/All PlatformsTwitter(X)/Instagram: @phihpodMastodon: @phihpod@historians.socialImage credit:  J. C. LEYENDECKER (1874-1951) , COUPLE IN BOAT - ARROW COLLAR AD , 1922, oil on canvas , 20 1/2 x 29 ½ , Arrow Collar advertisement